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What is ALT text Alt text of image, or alternative text, is a short description of an image that explains what it shows. It helps search engines understand images and improves accessibility for users who rely on screen readers. Why Alt text of Image is important for SEO Alt text is important because it How to add Alt Text Here we learn to add alt text in both types of websites, the first is WordPress, and the other is HTML (coding website) In WordPress Method 1 – Add Alt Text While Uploading an Image Method 2 – Add Alt Text Inside a Blog Post In HTML (Coding Website) In coding websites, Alt text is added using the alt attribute inside the HTML < img> tag Best Practices for Alt Text Optimization Always explain what is actually visible in the image. This helps both users and search engines understand the image properly. Include your main keyword only when it fits naturally. Forced keywords can hurt SEO and reduce readability. Alt text should be concise and meaningful, ideally under 125 characters. Avoid long or complex sentences. Do not repeat keywords unnecessarily. Alt text should be written for real users first, not just for search engines. Screen readers already recognize images, so phrases like “image of” or “picture of” are unnecessary and should be avoided. Each image must have its own unique description. Never copy the same alt text for multiple images. Write alt text that adds value, makes sense, and clearly explains the image to users who cannot see it. If an image is only used for design or decoration, you can leave the alt text empty (alt=””). There’s no need to add a description for such images. SEO Alt Text Examples (Good vs Bad) Image Type Bad Alt Text Good Alt Text Laptop laptop SEO blogger using laptop for content writing Food food image healthy salad meal for weight loss SEO graph chart SEO ranking growth chart in Google search Frequently Asked Questions (FAQs)